Creative Concepts & KPI-Led Campaigns
Our team of artisans develop strategic creative concepts that connect your brand vision with measurable campaign objectives. We take the time to understand your audience, key performance indicators, and desired outcomes, translating these insights into thoughtful, customized proposals. From initial brainstorming and visual direction, to material selection and experiential planning, every recommendation is grounded in your goals. Our concepts are designed to encourage interaction, increase foot traffic, and inspire organic social sharing. By combining creative storytelling with strategic thinking, we help turn campaign ideas into meaningful brand experiences.
Let's create something extraordinary together
From corporate conferences and galas to rock concerts and brand activations - we help you every step of the way.
Founder
Kristina Fitzpatrick
I am the founder and creative director of Paper & Flowers, where I’ve spent over a decade designing large-scale floral sculptures and immersive installations for some of the world’s most recognized brands, including Dior, Valentino, the Met Gala, Swarovski, Netflix, and L’Oréal.
Every piece we create is handcrafted in our studio, rooted in sustainability, and designed to make people stop in their tracks.
What began as a passion for floral artistry has grown into a creative studio trusted by leading luxury brands to bring bold ideas to life through extraordinary, one-of-a-kind experiences.




















