Valentino '25
The Valentino Mother’s Day campaign came to life across 19 domestic and international markets through a personal and visually stunning floral experience. At the heart of the activation were custom Valentino-branded vases, each filled with hand crafted blooms. Our florist were on site in three key markets to personalize customer's arrangements creating a luxury gifting moment that felt intimate and unforgettable. This campaign honored mothers everywhere with the grace and beauty that define the Valentino brand.
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Founder
Kristina Fitzpatrick
I am the founder and creative director of Paper & Flowers. For over a decade, I've been designing large-scale floral sculptures and immersive installations for brands like Dior, Valentino, Met Gala, Swarovski, Netflix, and L’Oréal
Every piece our studio creates is handcrafted, rooted in sustainability, and built to make people stop in their tracks.
What started as a love for floral artistry has grown into a studio trusted by the world's most recognized brands.
