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We create premium floral and experiential designs for luxury brand activations, product launches, fashion events, and corporate experiences. Our work blends artistic floral design with brand storytelling to leave a lasting impression.
Our primary focus is collaborating with luxury, lifestyle, and high-end consumer brands, but we also work with agencies, PR firms, and corporate clients who want to deliver memorable, upscale experiences.
Yes! Every activation is tailored to your brand identity and audience. From large-scale floral installations to bespoke gifting experiences, we design concepts that align with your brand values and campaign goals.
We work on:
Product launches & pop-ups
Brand activations & collaborations
Corporate events & galas
Fashion shows & showroom styling
Luxury retail displays
Yes, while we are based in New York, we often travel and execute brand activations nationwide and internationally depending on the project scope.
For large-scale activations, we recommend booking 4–6 weeks in advance to allow for design, sourcing, and production. For smaller projects or collaborations, timelines can be shorter.
Yes — we provide a full-service solution, including concept development, design, floral sourcing, fabrication, on-site installation, and event-day management.
Both. We collaborate directly with brands as well as through PR, creative, and marketing agencies to bring immersive experiences to life.
We go beyond traditional florals. Our focus is on luxury brand storytelling, merging floral artistry with design, gifting, and experience creation to deliver activations that people talk about long after the event.
We begin by immersing ourselves in your brand story, values, and campaign goals. From there, our team develops tailored concepts and visual strategies that bring your brand identity to life through florals and design.
Yes. Every activation is designed to reflect your brand identity. We seamlessly incorporate colors, logos, and even product features into our floral storytelling.
Absolutely. We work hand-in-hand with production partners, agencies, and creative teams to ensure the entire event environment feels cohesive and premium.
Yes. We design activations that double as visual and interactive moments — from immersive flower walls to branded installations that inspire guests to capture and share their experience.
We do. Our packaging team creates bespoke wrapping, ribbons, and branded gifting experiences that align with your brand’s aesthetic and elevate unboxing moments.
We produce detailed design standards, sourcing strategies, and brand guidelines for every activation, ensuring each execution — whether local or global — reflects the same elevated quality.
Yes. Our team carefully plans for seasonal conditions, weatherproofing, and durability, ensuring installations remain flawless in outdoor environments.
Yes. We offer sustainable alternatives such as locally sourced florals, reusable structures, biodegradable materials, and reduced-waste practices, without compromising luxury design.
We manage everything from assembly to logistics, ensuring each gift is beautifully presented and delivered on schedule, while maintaining the same attention to detail for every single package.
Traditional florists focus on personal occasions. Paper & Flowers is dedicated to luxury brands, corporate clients, and experiential design — translating brand identity into memorable floral and sensory experiences.
Yes. For larger projects, we create concept boards, sketches, or 3D mockups, helping clients visualize the activation before production begins.
Our team is structured to adapt quickly. We thrive in fast-paced environments and can scale resources to meet short timelines while maintaining precision and artistry.
Yes. Confidentiality is a core part of our work. We are experienced in executing private and embargoed projects where discretion is critical.
Yes. We collaborate with specialty growers and international partners to source unique and rare florals that make each activation truly distinctive.
Yes. In addition to fresh florals, we design with preserved and custom-treated flowers, allowing installations to remain visually stunning over extended periods — ideal for long-term retail or showroom displays.
Yes. While florals are our foundation, we often integrate custom props, signage, and set design to create a complete branded environment.
We align with your marketing team to define key success metrics, such as social engagement, media coverage, guest interactions, and brand impressions, ensuring every activation supports broader campaign goals.
Our portfolio includes luxury fashion, beauty, spirits, lifestyle, and hospitality brands. We also collaborate with agencies and corporate clients seeking to elevate their brand presence.
Yes. We specialize in building immersive, multi-sensory experiences where florals are combined with curated fragrances, soundscapes, and lighting design.
Both. We partner directly with luxury brands as well as with PR, marketing, and creative agencies to deliver activations that align with larger campaign strategies.